The #MeToo campaign, Women’s Marches and the current news cycles are flooded with women pushing back on the patriarchy and controls placed on women. Women’s bodies are being controlled, not wholly by themselves, but by pharmaceutical companies, doctors, the media, and insurance companies. What is considered normal and natural during menstruation is determined by the family care doctor, OBGYN, or fertility specialist who learns about medications to treat symptoms defined as problems by the pharmaceutical companies. The pharmaceutical companies then go on to promote these drugs — life enhancers — in the media and through a focused campaign to get the medical community to prescribe them. Little did the American public realize that menstruation has become a multi-billion dollar a year business.